SproutsCon 2025: Mainstage Spotlight

 

Next up from SproutsCon 2025: A dynamic session with Scott Neal, Chief Merchandising Officer, and Kim Coffin, Chief Forager, on how we win our target customer.

In this energizing Mainstage presentation, Scott and Kim shared how Sprouts is delivering on our strategy through Seasons, Events, and Innovation—three powerful pillars that shape our customer experience and drive growth.

From the excitement of our Core 4 Events to the launch of a brand-new Protein Event, they highlighted how we’re tapping into key trends and creating moments that matter. The duo also unveiled fresh holiday offerings and celebrated the milestone of Sprouts Brand becoming a $2B brand.

Innovation took center stage with the rebranding of our “New for You” center to Forager Finds, reflecting our identity as curators of better-for-you products. They also teased exclusive product launches—from Tractor and Gymkhana to Moo Magic and Wondercow Colostrum—that will set us apart in the market.

Together, we will execute like we mean it.