2026 is already looking pretty fresh. In January, Sprouts opened four new stores—two in Texas, one in Virginia, and one very exciting first for us in New York. From familiar ground to brand‑new territory, these openings prove we’re starting the year with momentum, growth, and a whole lot of green.
Corpus Christi, TX – Store #119 (Relocation Grand Opening: 1/9)
Store #119 opened following a two‑mile relocation into an area with no specialty grocers and little nearby competition. To get the word out, the team used CTV, radio, and billboards, including new partnerships with local stations like Z95 and billboard placement along Padre Island Drive to help bring shoppers past competing stores.
New Braunfels, TX – Store #187 (Grand Opening: 1/23)
Our New Braunfels, TX location opened in a busy retail center with new development nearby, no specialty grocers, and little competition, including a neighboring HomeGoods that’s one of the busiest in the country. Despite cold weather and adjusted weekend hours, the store saw heavy traffic on Friday as shoppers stocked up ahead of the storm. Inside, grand opening activities kept customers engaged, the prize drawing helped drive Sprouts Rewards signups, and the Tasting Bar was so popular the team sold out of oranges on day one and adjusted sampling for the rest of the weekend.
Haymarket, VA – Store #894 (Grand Opening: 1/23)
Store #894 opened in a highly visible new shopping center and quickly drew customers—even with poor weather conditions. The store operated normal hours on Friday and Saturday, with limited hours on Sunday due to weather, while increased direct mail helped reach shoppers across the area’s more rural and spread‑out communities.
Centereach, NY – Store #830 (Grand Opening: 1/30)
Our Centereach, NY location (our first in the state!) built strong community awareness ahead of opening by supporting local events like National Night Out and Run the Farm. The team also connected with more than 3,500 commuters through a Ronkonkoma train station activation and welcomed community leaders and partners to a Sneak Peek open house featuring store tours and product samples. The official opening was marked with a ribbon‑cutting ceremony attended by a local town council member.