It’s Cherry Festival Season!

We’ve officially launched our summer Cherry Festival, running from May 28 to June 10! This annual event is all about driving incremental sales, building deeper customer connections, and showcasing the best of our seasonal creativity.

What’s the Buzz?
We’ve curated a wide selection of limited-time, cherry-themed products available in-store through the summer. This year’s lineup includes returning fan-favorites and fresh innovations like:

  • Sprouts Brand Gluten Free Mini Cherry Cookies

  • Cherry Blossom Lemonade

  • Vegan Cherry Gummies

  • Cherry Vanilla Soda

  • …and more surprises!

Why It Matters
This event is a celebration of our brand’s commitment to seasonal inspiration, product innovation, and standout customer experiences. Let’s keep the energy high, displays tight, and customer engagement strong as we make this year’s Cherry Festival one to remember!

Read the Cherry Festival Roll Out Guide here!